UX/UI
by Maria Elina
ANM Website
To accompany the creation of a new commercial building development, Alksandro-Nevsky Manufacture is also undergoing a re-branding process.
In order to improve the brand image, a new website has been created for the company.
In order to improve the brand image, a new website has been created for the company.
Resulting in the following highlight features to meet User and Client Needs:
Interactive + Modern
- The search for an avaliable facitility has been made more appealing through an interactive visual screen as well as a convenient filtering system, allowing the user to find exactly what they need
Open + Approachable
- As costs for agents rises in Saint Petersburg, while more medium-sized businesses emerge, it is important to ensure clients are able to communicate to ANM directly to rent business spaces
Ease of exploration
- Besides an interactive platform and filtering system, there are also 2 levels of recieving information for a space- a visually engaging summary, as well as a detailed page with all information
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To back up the website development, the brand has been studied along with development concepts:
Mobile Prototype:
Web Prototype
Co-Lab App
Created in collaboration with Nika Temeeva, a graphic designer.
A daughter company of S7 Marketing, "Co-Lab", is a startup concept, aimed at creating an Immersive Metaverse Marketplace.
A daughter company of S7 Marketing, "Co-Lab", is a startup concept, aimed at creating an Immersive Metaverse Marketplace.
Resulting in the following highlight features to meet User Needs:
Homescreen
- The design of the homescreen and app navigation has been changed visually to stand out from competitors by making it more appealing and increasing user retention via entertainment elements
Customization
- One of such entertainment elements is the "filter" option, allowing the user to maximize personalization of products being suggested to them, meaning that all the options they recieve are perfect
Product Cards
- The product cards were also made to increase value brought to the user, including multiple layers of information about the product and its components, that the user can explore prior to buying
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To back up the app development, a Pages Map was created along with the Wireframes:
Prototype:
Initial Prototype
In order to build the marketplace, the founder of the startup created an initial "Co-Lab Skincare" brand produced in-house, to have a base around which we were to build the website (sketches can be seen above), app, Telegram MiniApp and launch the Metaverse's marketing strategy.
This particular App was to be the mobile version of said marketplace, MVP02.
The goal was to launch the digital products with the Skincare business and further down the line invite other brands to also launch their products with us.
This particular App was to be the mobile version of said marketplace, MVP02.
The goal was to launch the digital products with the Skincare business and further down the line invite other brands to also launch their products with us.
Gallery Guide
The task was to design an app for a public art museum to advertise exhibitions and events, provide museum information to visitors, and enable users to schedule visits.
The study has lead to the following User Map:
The study has lead to the following User Map:
Resulting in the following highlight features to meet User Needs and the Prototype:
Tailor to User
- The user can enter info about themselves to inform the gallery on how to tailor their operations better to visitors
- The user can also select and edit their "interests" tab to get recommendations
Easy Navigation
- The homepage navigation has been optimized to make it as easy as possible to find key features
- All the most relevant information has been prioritized and placed here
Visitor Interaction
- Besides making it easy to navigate the calendar and book events, the app also lets users "suggest events" for the gallery, bringing the visitors and the gallery closer, creating a community
The resulting aim for the proposition and its features was to:
- have an on now + events calendar
- visual images-mainly oriented app
- option to suggest events + tailor notifications to user
- simple navigation
- bonuses for app users
- tickets stored in-app offline
- gallery map
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To back up the app development, a Pages Map was created along with the Wireframes:
Prototype:
Planty
The task was to design an app that helps customers diagnose issues with their houseplants.
The study has lead to the following User Map:
The study has lead to the following User Map:
Resulting in the following highlight features to meet User Needs and the Prototype:
Plant Scan
- Home Screen
- Allows to take a picture of the plant live
- Provides recommendations on taking better images if program can't recognize the plant and an option to upload picture
Search by Description
- If an image of the plant is unavaliable, the user can search for the root cause of issues with their plants via text
- If user doesn't know their plant species, they can also find it via text description
Community
- If the user wants to get rid of their plant, they can place it on the Plant Exchange for another user to pick it up
- The community also allows users to encourage each other and share tips
The resulting aim for the proposition and its features was to:
- allow to scan the plant live
- provide additional recognition features for plants that the camera can’t scan
- provide solutions
- have a page to save the plant and track its progress
- provide shopping benefits for users that look after their plants properly and show progress
- provide in-app encouragement + community, that shares tips
- a feature that allows to exchange plants
- provide a plant wiki with all the info
Archi >
UX/UI >
Art >
About >
Contact >
To back up the app development, a Pages Map was created along with the Wireframes:
Prototype: